Gender segmentation differentiates demand between male, female and unisex fragrances. Male‑oriented products—often featuring woody, oud and spicy accords—represent about 55 % of total sales, a share reinforced by cultural preferences for strong, enduring scents in professional and social settings. Female‑focused fragrances, typically lighter, floral or gourmand, account for roughly 40 % of the market, driven by both resident women and expatriate consumers. Unisex offerings, which blend gender‑neutral notes such as amber, musk and citrus, occupy a niche 5 % slice, reflecting emerging consumer openness to non‑binary scent identities. The gender split informs inventory allocation across retail channels and guides product development pipelines, ensuring that supply aligns with distinct consumption patterns within the UAE perfume market.