The Product Type dimension of Pet Food segmentation disaggregates the market into dry kibble, wet/canned formulations, treats and snacks, functional/therapeutic blends, and raw or frozen offerings. Dry kibble, characterized by its long shelf‑life and cost efficiency, accounts for roughly half of global sales, driven by volume purchasing in mass‑market channels. Wet and canned foods, valued for higher moisture content and perceived palatability, capture about 20 % of revenue, especially in premium segments where protein quality is emphasized. Treats and snacks, ranging from training bites to dental chews, contribute near 15 % by leveraging impulse buying and repeat consumption patterns. Functional and therapeutic products—enriched with probiotics, joint‑support compounds, or hypoallergenic bases—represent an emerging 10 % share, reflecting consumer willingness to pay for health‑focused benefits. Finally, raw or frozen diets, though niche at roughly 5 %, are expanding in specialty retail and e‑commerce, driven by owner interest in natural feeding protocols. Together these sub‑categories map the full revenue landscape of the pet food market.