Types segmentation differentiates devices by feature set and, consequently, ASP and gross margin. The market is moving toward automatic loop recorders that wirelessly transmit nightly summaries; they represented ~72% of 2023 revenue owing to reduced in-clinic follow-ups, a benefit amplified since COVID-19. Within automatic devices, patient-activated event buttons remain embedded for symptomatic episodes, but physicians increasingly rely on algorithm-detected pauses, brady- or tachy-arrhythmias, underlining a technology shift from patient compliance to cloud analytics. Conversely, manual or purely patient-triggered recorders now serve <30% of demand, concentrated in budget-sensitive public tenders in Central & Eastern Europe and parts of Latin America. Finally, form-factor distinctions—standard-sized versus injectable/miniaturised—shape ASP differentials of roughly 15-20%, but the true competitive axis is battery longevity (three-year vs four-year), which determines replacement cycle length and thus lifetime account value. Mapping this market taxonomy clarifies why premium automatic, long-life devices command double the margin yet face rapid commoditisation in price-depressed tenders.