Segmentation by type classifies full body massage chairs into zero‑gravity, L‑track, Shiatsu, Swedish, and hybrid models, each reflecting distinct mechanical architectures and massage modalities. Zero‑gravity chairs, comprising roughly 30 % of unit shipments, employ recline angles that align the spine and reduce pressure, appealing to ergonomics‑focused consumers and commanding higher ASPs. L‑track designs, about 25 % of the market, extend the massage rollers along the entire length of the back, delivering continuous spinal coverage and attracting premium‑segment buyers. Shiatsu chairs, with a 20 % share, replicate traditional finger‑press techniques using rotating nodes, popular in both home and spa settings for their targeted pressure. Swedish‑style chairs, representing 15 % of sales, emphasize gentle kneading and tapping motions, catering to users seeking relaxation over deep‑tissue therapy. Hybrid models, integrating two or more mechanisms, occupy the remaining 10 % and reflect ongoing innovation aimed at broadening functional appeal across application categories.