The Cardiovascular Health Supplements segmentation by application delineates four primary use‑cases that together constitute the market’s revenue base. Blood Pressure Management captures the largest share, as consumers seek nutraceuticals such as potassium‑rich blends and magnesium complexes to modulate systolic and diastolic values; this segment drives roughly one‑third of total sales owing to its broad clinical relevance and preventive positioning. Cholesterol Regulation follows, encompassing supplements like plant sterols, soluble fiber, and red yeast rice that target LDL reduction, a focus reinforced by guideline‑driven prescribing patterns and high prevalence of dyslipidaemia. Endothelial Function Support represents a growing niche, with antioxidants (e.g., vitamin C, polyphenols) and nitric‑oxide precursors employed to improve vascular compliance and mitigate atherogenesis; its expansion reflects heightened awareness of subclinical cardiovascular risk. Finally, Heart Rhythm Stabilization accounts for a smaller yet strategic slice, featuring magnesium, CoQ10, and taurine formulations aimed at arrhythmia mitigation. Collectively, these application categories map directly onto consumer health objectives, shaping the overall market size through differentiated demand drivers.