Beyond application, the market is further differentiated by type, a taxonomy that captures formulation and consumer‑taste drivers. The dominant type is Traditional Red Bean Paste, produced from adzuki beans and sugar; it holds roughly 48 % of total sales, reflecting entrenched cultural preferences and its use in classic bun recipes. Sweet White Bean Paste, derived from mung or white kidney beans with a milder sweetness, accounts for about 27 % of volume, appealing to younger demographics seeking less intense flavor profiles and to manufacturers targeting a lighter visual appearance. Savory Bean Paste, which incorporates soy sauce, miso or herbs, represents close to 15 % of the market, driven by the rise of umami‑focused snack concepts and the expansion of brunch‑style menus. A niche but rapidly expanding segment is Low‑Sugar or Health‑Focused Bean Paste, positioned at approximately 10 % of sales; its growth is linked to regulatory pressure on added sugars and to consumer demand for reduced‑calorie options. Collectively, these type classifications define the market taxonomy that informs product development, pricing strategies and supply‑chain alignment.